NHMC President & CEO Speaks on DEIA

January 28, 2025

Demand Diversity RoundTable - Brenda's Remarks 

Shortly after President Trump's inauguration, NHMC President & CEO, Brenda Victoria Castillo gathered in Washington, DC with civil rights colleagues to host a Roundtable Discussion on Diversity, Equity, Inclusion, and Accessibility (DEIA). Brenda shared NHMC's position on DEIA, noting that companies shouldn't keep their DEIA programs afloat simply because it's the right thing to do; U.S. companies should support DEIA because it's bad business to decide otherwise.

"At the National Hispanic Media Coalition, we believe that a rising tide lifts all boats. Investing in Diversity, Equity, Inclusion, and Accessibility programs and initiatives means investing in the future of our economy. With Latinos alone making up nearly a quarter of the U.S. population by 2060, diversity means a bigger customer base for companies, goods, and services. Leaders of the corporate industry owe a fiduciary duty to consider the business case for diversity and its impact on productivity, retention, and profit margins. NHMC urges U.S. Corporations to defer from rash cutting of DEI programs, and instead pause and reflect on what the future of their companies look like without a diverse customer base."  - Brenda Victoria Castillo, NHMC President & CEO 

The full Demand Diversity Roundtable recording of the roundtable can be seen here

National Hispanic Media Coalition (NHMC) is a 40+ year old 501(c)(3) non-profit, nonpartisan, civil and human rights organization that was founded to eliminate hate, discrimination, and racism toward Latino and marginalized communities.

We advance Latino visibility and influence from the halls of Washington, D.C., to the studios of Hollywood. Through our media advocacy and workforce development initiatives, NHMC creates spaces where diverse creators can connect, collaborate, and thrive. Our Series Scriptwriters Program, Latinx Stream Showcase, Creators Networking Program, Careers in Entertainment Youth Program, and Media Advocacy Fellowships serve as both incubators and pipelines, preparing the next generation of storytellers, advocates, and industry leaders. Through mentorship, education, networking opportunities, and direct access to entertainment executives, these programs help transform emerging talent into lasting industry voices while expanding authentic representation across media.

We lead the work to eliminate online hate and disinformation across media platforms. We advocate in the space of Artificial Intelligence when it intersects with civil & human rights, including making sure Latino-Interest and children’s protections are included in AI initiatives and implementations. We advocate for the Affordable Connectivity Program, Lifeline Program, Net Neutrality protections, and closing the digital divide for Latino and other marginalized communities. NHMC works in partnership with other social justice organizations to safeguard democracy in the United States of America.

NHMC is a not-for-profit, and provides equal opportunities to all individuals without regard to race, religion, national origin, disability, age, marital status, sex, sexual orientation, gender, gender identity or expression, veteran status, or any other status protected by law.

© 2026 National Hispanic Media Coalition // communications@nhmc.org // o. (626) 792-6462
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