National Poll: The Impact of Media Stereotypes on Opinions and Attitudes Towards Latinos

[vc_row][vc_column][vc_column_text]Among the national poll’s findings:

  • Negative portrayals of Latinos and immigrants are pervasive in news and entertainment media. Consequently, non-Latinos commonly believe that many media-promoted negative stereotypes about these groups are true
  • The term“illegal aliens” elicits much more negative feelings than the term “undocumented immigrants.”
  • 1/3 of those polled assumed that more than half of Latinos were undocumented immigrants


National Hispanic Media Coalition (NHMC) is a woman-led 501(c)(3) non-profit civil and human rights organization that was founded to eliminate hate, discrimination, and racism toward the Latino communities.
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