About Us

Elevating Latino Voices On Air and Online


The National Hispanic Media Coalition (NHMC) is a 34-year-old non-profit organization that builds bridges, creates opportunities, resources and connects the Latino talent to the entertainment industry.

NHMC advocates for the Latino media community, ensuring that we are fairly and consistently represented in news and entertainment and that our voices are heard over the airwaves and on the internet.

We exist to challenge policy makers and influencers from Hollywood to Washington, DC and everywhere
in between, to eliminate barriers for Latinos to express themselves and be heard through every type of medium.
NHMC works to bring decision-makers to the table to open new opportunities for Latinos to create, contribute and
consume programming that is inclusive, free from bias and hate rhetoric, affordable and culturally relevant.

Diversifying News and Entertainment

NHMC pushes boundaries to encourage the entertainment and news industry to reflect the diversity of America behind and in front of the camera. We set high-level meetings to make sure that executives consistently raise the bar, hiring more producers, writers, actors and editors of color; putting Latinos in positions of influence; accurately representing our community; and serving the community with the programming we need.

Making Policy Work for Latinos

Our team of legal experts analyze telecommunications policy and proceedings, testify before Congress and government agencies and engage decision-makers to support programs that bring phone and internet service within reach for low-income families; examine new ways for policy to serve Latino audiences, media owners and creators; preserve the internet as a place where we can share our stories; and hold networks accountable for increasing diversity and eliminating divisive hate speech against members of our community.

Amplifying Voices in Our Community

While fighting for greater diversity and inclusion in policy, news and entertainment, we also recognize and embrace our role in finding talent, helping young people discover their voice and supporting emerging Latino leaders that thrive in their fields and continue to open doors for others.

NHMC hosts national and local impact awards to celebrate Latinos making outstanding contributions in their fields; extends a legal fellowship program for students to gain real-world skills in media law and advocacy; and convenes three programs to encourage aspiring TV writers perfect their skills and introduce them to managers and talent agents to further their professional careers.

NHMC has also joined with six other LA-based organizations to build a community radio station to elevate underrepresented voices to inspire others.

Collaborating with Allies

We are proud to share our network of Latino experts with media outlets across the country to increase diverse perspectives and significantly change the way that Latinos are viewed in mainstream media. NHMC has compiled an extensive database of available spokespeople, spanning all fields and geographic locations, that we regularly update and encourage newscasters to use.

NHMC knows that we are stronger together and we are proud to serve as Secretariat of The National Latino Media Council; Executive Board Member of National Hispanic Leadership Agenda; and member of the Multi Ethnic Media Coalition and the Leadership Conference on Civil and Human Rights.