Though Latinos account for about 18 percent of the U.S population, they are continually underrepresented and misrepresented in the news media, fueling misperceptions about the Latino community. NHMC works with networks, journalists and policymakers to support Latino media owners, independent programmers, and newsrooms that are diverse and inclusive. At the Federal Communications Commission, the organization advocates for the collection and analysis of the equal opportunity data of broadcasters in a timely, public and accessible way.
NHMC also vigilantly monitors hate speech to hold corporations accountable for English and Spanish-language content on the airwaves. The organization leads the Coalition Against Hate and has reported incidents of hate speech to the Federal Communications Commission as well as network executives, on-air anchors, and producers to create change.
The organization offers the Latino Expert Program as a resource to newsrooms that are looking for diverse expertise on a wide variety of issues. NHMC also convenes annual meetings with broadcast and cable news networks to ensure an accurate depiction of Latinos and immigrant communities and honors journalists and outlets who have made significant contributions to the accurate and multidimensional portrayal of Latinos in their coverage. NHMC’s awards recognition of local impact in news reporting on an annual basis in the major media markets of New York City, Washington, DC, and Los Angeles.