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WPTV – Promotions Manager – West Palm Beach, FL


Promotions Manager

West Palm Beach, FL


Beaches, palm trees and the beautiful blue ocean! The Florida lifestyle is just as good outside of work as it is inside working with the team at WPTV in West Palm Beach, FL. West Palm’s NBC station is seeking a Promotion Manager. Apply if you are an energetic and deadline oriented team player who has a love for marketing, editing, writing, and a passion for television news on air and on social. You must be driven to win, be a self-starter, innovative, and creative. We desire people with a contagious “can do” drive. You will help lead the newest generation of digital and social news promotion specialists. Primary Duties Manage daily news promotional efforts on-air and on social. Oversee writer/producers and commercial writer/producers. Work with Creative Services Director to coordinate all “outside media” efforts for the station. Develop strategic plans for on-air and social news promotion based on research and / or direction from Creative Services Director. Enforce consistent branding and graphics usage across all platforms. Write, produce and edit news promotional spots. Occasionally cover topicals if ever needed. Review all daily topical promotions and attend news/sales meetings as needed. Review logs on a daily basis: fill as needed. Work closely with Design Hub in developing branding efforts related to station look. Coordinate staff for station news promotion events in community. Perform other duties as needed and as directed by Creative Services Director and GM. Acts as interim Creative Director as needed. Other duties as required.


Education & Experience/Certifications Bachelor’s degree in Marketing, Journalism, Communications or other related field preferred or equivalent business experience. Minimum five years of progressively responsible multimedia management experience in the areas of social media, promotion, production and/or creative services for medium to large markets. Skills & Abilities Possess a keen interest and understanding in the latest technology and social media applications as applicable to marketing. Possess the ability to conceive, produce, implement and measure strategic marketing plan based on research. Editing experience a must. Final Cut X and Adobe Suite experience preferred. DSLR shooting and lighting skills a major positive. Work Environment Ability to sit/stand/walk for extended periods. Ability to lift up to 15 pounds. Driving Required: Occasionally

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